<script type='text/javascript' src='https://platform-api.sharethis.com/js/sharethis.js#property=648d93f16fc24400124f2a24&product=inline-share-buttons' async='async'></script>

Baidu SEO in China Best Practices to Increase Chinese Web Traffic

With more than 900 million Internet users, China is the biggest market that every business wants to tap. However, the Chinese digital l...

With more than 900 million Internet users, China is the biggest market that every business wants to tap. However, the Chinese digital landscape is different from that of the Western world. Here are some general concepts and best practices that you should know about Chinese SEO or Baidu SEO in China.

Baidu SEO in China

Baidu SEO in China Best Practices to Increase Chinese Web Traffic

1. Baidu Is the Main Platform

The Internet giants of the Chinese digital landscape are different. Baidu is the most popular search engine with more than 75% market share. According to leading Chinese SEO experts, Baidu has around 189 million daily active users.

If you want to reach Chinese consumers, Baidu marketing should be part of your overall digital marketing strategy. Besides search engine services, Baidu also offers other Internet products and services like augmented reality search to serve mobile users, smart mini-programs, and videos.

2. Simplified Chinese Language

Chinese people prefer the simplified Chinese language over the traditional language. Leading platforms like Baidu, Weibo, and WeChat require users to communicate in the Chinese language; English is not supported.

If your targeted audience is in Mainland China, you need to create a simplified Chinese language website. If your target market is Macau, Taiwan, or Hong Kong, you need to use traditional Chinese to develop website content. According to Baidu SEO experts, the platform also prefers simple Chinese language over traditional Chinese characters.

3. Webpage Loading Speed Is Important

If you want to serve the Chinese market effectively, you need to look at the web page loading speed. Page load speed is an essential factor for Baidu. It determines how Baidu processes the page in their database.

Factors That Affects Page Speed

● Hosting Location 

Internet speed is not an issue in China. The average speed on desktops is around 91.88/mbps. However, several other factors should be taken into account. Websites hosted outside China may not load faster.

● Flash/JavaScript

You need to avoid using Flash on your website. Baidu bots cannot crawl Flash, iFrames, or JavaScript. If you use them, make sure you provide an alternative HTML version for indexing.

● Foreign Backlinks

Foreign backlinks can also affect the webpage loading speed. Hence, you need to check how your website performs in China and then take optimizing decisions. You need to optimize your Chinese website for speed as slow loading times affect your search engine rankings.

4. Keywords, Tags, Meta Tags Are Important

Keywords are the main element of Chinese SEO. Due to the Chinese language's complexity, potential customers might use an infinite number of search query variations to discover your offering on Baidu. Hence, keyword research is vital for SEO. Find the optimal keywords for your Chinese website.

Most search engines have phased out meta keywords, but platforms like Baidu still use them as a ranking factor. For better ranking, you should use 3-5 keyword phrases on every webpage. The Meta keyword description length is 78 simplified Chinese characters.

Heading tags also have importance in Baidu SEO. According to SEO experts, each page should have one heading tag that contains a relevant keyword and describes the content on the page.

5. Regular Updates of Content

Unique content plays a special role in search engine rankings. Hence, you need to make sure your website shows updated content in simplified Chinese language with a content length of at least 300 words. You need to check all content for relevance and ensure correct words are used.

If you don’t have expertise over the Chinese language, consider hiring a language translator or a linguist expert who can create unique content for you. Make sure the person you hire knows different dialects in China.

Conclusion:

These are the general concepts and best practices you should know about Chinese SEO or Baidu SEO in China before developing and implementing any SEM strategy. This will ensure you connect with the Chinese audience more efficiently and get a good ROI on your SEO investments.

/fa-solid fa-video/ Latest Tech Videos!$hide=mobile

Name

25PP,2,3G,3,4G,5,Absinthe,5,Adobe Flash,3,Ads,30,Affiliate Marketing,10,AliExpress,1,Amazon,55,Amazon Phone,1,Amazon Tablet,7,AMD,5,Android,255,Android 10,2,Android 11,2,Android 12,2,Android 6,3,Android 7,4,Android 8,9,Android 9,4,Android APK,34,Android Apps,127,Android Auto,3,Android Games,20,Android GApps,3,Android Gingerbread,2,Android Ice Cream Sandwich,8,Android Jelly Bean,21,Android KitKat,12,Android Lollipop,10,Android Marshmallow,3,Android N,5,Android Nougat‬,5,Android O,7,Android Oreo,8,Android P,2,Android PC Suites,1,Android Pie,3,Android Q,2,Android R,2,Android SDK,9,Android TV,11,Android USB Drivers,2,Android Wear,10,Angry Birds,6,Anti Virus,18,App Developer,67,Apple,803,Apple CarPlay,1,Apple Pay,3,Apple Store,19,Apple TV,122,Apple Watch,87,Apps,151,ARM,2,Asus,2,ATT,7,Baidu,2,Battery,2,Bill Gates,2,Bing,16,Bitcoin,68,Bittorrent,5,BlackBerry,11,BlackBerry App,3,Blockchain,28,Blogger,53,Blogs,85,Bluetooth,7,Business,802,BuySellAds,1,Call Center,7,Camera,9,Cars,31,CCTV,1,Certifications,28,China Mobile,3,Chrome,26,Chrome OS,6,ChromeBook,2,ChromeBox,2,Chromium,4,CISPA,1,Cloud,49,CMS,7,Communication,21,Computer,80,Cortana,1,Credit Cards,10,CRM,16,Cryptocurrency,102,Currency,74,Cyberbullying,7,Cydia,49,Cydia Apps,11,Cydia Tweaks,11,Debit Cards,7,Developers,101,Digital Camera,9,Digital Marketing,432,Digital Signage,5,Disqus,1,DMCA,1,Doodle,1,DOS,1,Downgrade,18,Dropbox,1,Drupal,3,Earn Money,84,EarPods,2,eCommerce,64,Electra,6,Electronic Arts,1,Emulator,8,Encryption,2,Entrepreneurs,116,eReader,4,eSignature,2,Ethereum,30,Evasi0n,16,eWallet,12,Facebook,140,Facebook Ads,13,Facebook Apps,20,Facebook Credits,4,Facebook Developers,4,Facebook Like,8,Facebook Marketing,14,Facebook Messenger,5,Facebook Pages,9,Facebook Photos,2,Facebook Stocks,2,FacePAD,1,FaceTime,2,FileSonic,2,Finance,224,Firefox Add-Ons,2,Firefox OS,2,Fitbit,1,Foursquare,1,FP,15,Framaroot,4,Free Stuff,27,Gadgets,238,Galaxy Nexus,2,Galaxy S-Voice,2,Game of Thrones,1,Games,85,Gaming Console,12,Gaming Laptops,15,GApps,2,GearBest,6,Gifts,6,Gmail,13,Google,253,Google +1,10,Google Ads,5,Google Adsense,3,Google Adwords,6,Google Analytics,3,Google Apps,11,Google Earth,2,Google Fit,2,Google Glass,8,Google IO Conference,4,Google Map,7,Google Music,2,Google Nexus,13,Google Nexus Player,1,Google Panda,1,Google Penguins,1,Google Play Edition,1,Google Play Store,18,Google Plus,17,Google Plus Pages,6,Google Search,45,Google TV,5,Google Voice,6,Google Wallet,1,Google+,16,Google+ App,1,Google+ Pages,6,Graphic Design,19,GreenPois0n,28,Groupon,6,GSM,3,Guest Posts,10,h3lix,2,Hack,99,Hackintosh,4,Hard Disk,14,Hard Drive,17,HDD,16,Headsets,9,HealthVault,1,Home Automation,16,Honor,1,Hootsuite,1,Hostgator,2,Hotspot Shield,1,HP,2,HTC,16,HTC One,6,HTML5,16,HTTPS,3,Huawei,4,Huawei Honor,3,Hyper-V,5,IBM,2,iCloud,31,iGoogle,2,iMac,10,Infographic,212,Instagram,26,Intel,8,Internet,578,Internet Explorer,18,Internet IPOs,1,Internet Marketing,234,Internet Protocols,4,iOS,497,iOS 10,21,iOS 11,28,iOS 12,33,iOS 13,20,iOS 14,26,iOS 15,19,iOS 16,5,iOS 17,6,iOS 18,1,iOS 4,1,iOS 5,17,iOS 5.0.1,5,iOS 5.1,9,iOS 5.1.1,12,iOS 5.2,1,iOS 5.2.1,1,iOS 6,73,iOS 6.0.1,13,iOS 6.0.2,5,iOS 6.1,21,iOS 6.1.1,3,iOS 6.1.2,4,iOS 6.1.3,7,iOS 6.1.4,4,iOS 6.1.5,2,iOS 6.1.6,2,iOS 7,58,iOS 7.0.1,2,iOS 7.0.2,2,iOS 7.0.3,1,iOS 7.0.4,2,iOS 7.0.5,1,iOS 7.0.6,5,iOS 7.1,25,iOS 7.1.1,6,iOS 7.1.2,6,iOS 8,60,iOS 8.0.1,5,iOS 8.0.2,5,iOS 8.1,12,iOS 8.1.1,2,iOS 8.1.2,1,iOS 8.1.3,1,iOS 8.2,6,iOS 8.3,5,iOS 8.4,10,iOS 8.4.1,4,iOS 9,33,iOS 9.0.1,1,iOS 9.0.2,1,iOS 9.1,6,iOS 9.2,2,iOS 9.2.1,2,iOS 9.3,3,iOS 9.3.1,2,iOS 9.3.2,4,iOS 9.3.3,4,iOS 9.3.4,2,iOS 9.3.5,2,iOS Apps,96,iOS Beta,33,iOS Games,19,IP,3,iPad,457,iPad 2,54,iPad 3,47,iPad 3G,1,iPad 4,10,iPad Air,4,iPad Apps,32,iPad Mini,29,iPad Mini 2,2,iPad Siri,4,iPadOS,79,iPhone,519,iPhone 3G,51,iPhone 3GS,6,iPhone 4,62,iPhone 4S,66,iPhone 5,32,iPhone 5C,4,iPhone 5S,14,iPhone 6,31,iPhone 6 Plus,9,iPhone 7,2,iPhone Apps,32,iPhone Siri,7,IPO,3,iPod,414,iPod Apps,18,IPv4,1,IPv5,1,IPv6,1,iShower,1,iShower Speaker,1,IT,2,iTunes,198,Jailbreak,137,Jailbreak Tools,45,Jitterbug Touch,1,Joomla,5,Kaspersky,1,Keyboards,3,Keylogger,2,Kindle,9,Kindle Fire,3,Kingo,2,KingRoot,1,Laptop,78,Lasers,1,Launchers,3,Lava,1,LCD,2,Legal,5,Lenovo,2,Lenovo ThinkPad,1,LG,9,LiberiOS,2,Lightning Cables,1,Link Building,5,LinkedIn,4,Linux,13,Lockerz,1,Logitech,1,Lync Desk Phones,1,Mac,259,Mac Mini,4,Mac OS X,202,MacBook,12,MacBook Air,18,MacBook Pro,17,Macintosh,8,macOS,122,macOS 10.12,9,macOS 10.13,9,macOS 10.14,8,macOS 10.15,9,macOS 11,22,macOS 12,11,macOS 13,2,macOS 14,2,macOS 15,2,macOS Beta,8,macOS Big Sur,22,macOS Catalina,9,macOS High Sierra,9,macOS Mojave,8,macOS Monterey,11,macOS Sequoia,2,macOS Server,3,macOS Sierra,9,macOS Sonoma,2,macOS Ventura,2,Magento,5,Mambo,3,Maps,9,Mark Zuckerberg,2,Marketing,180,Marketplace,3,Meego,2,Megaupload,1,Meizu,1,Micromax,1,Microsoft,214,Microsoft Office,47,Microsoft SharePoint,1,Microsoft Surface,3,Microsoft Surface Pro,2,MIUI,3,Mobile,779,Mobile App Developers,55,Mobile Apps,222,Mobile Broadband,2,Mobile OS,32,Mortgage,1,Moto X,1,Motorola,6,Mouse,3,Movies,1,Mozilla Firefox,16,Music,20,MySpace,2,Nasdaq,1,Net Meeting,1,Nexus,7,NFC,1,Nikon,1,Nintendo,3,Nintendo 3DS,2,Nokia,31,Nokia Belle,2,Nokia Lumia,8,Nokia Normandy,1,Nokia Store,2,Nokia X,6,Notebook,1,Nuance,1,Office 2010,9,Office 2013,3,Office 2016,13,Office 2021,1,Office 365,13,OnePlus,1,Open Graph,1,Open Source,1,Opensn0w,1,Opera,6,Opera Mini,2,Operating System,120,Oppo,1,Oracle,3,Orkut,1,OS,47,OS X 10.10,65,OS X 10.10.1,6,OS X 10.10.2,9,OS X 10.10.3,10,OS X 10.10.4,6,OS X 10.10.5,4,OS X 10.11,25,OS X 10.11.1,3,OS X 10.11.2,2,OS X 10.11.3,2,OS X 10.11.4,2,OS X 10.11.5,3,OS X 10.11.6,2,OS X 10.8,2,OS X 10.9,37,OS X 10.9.1,2,OS X 10.9.2,5,OS X 10.9.3,12,OS X 10.9.4,7,OS X 10.9.5,5,OS X El Capitan,23,OS X Mavericks,40,OS X Mountain Lion,17,OS X SDK,9,OS X Server,48,OS X Server 3,5,OS X Server 4,15,OS X Server 5,9,OS X Yosemite,60,Outlook,14,Ovi,2,Ovi Store,1,P0sixspwn,1,P2P,1,PageRank,2,Pangu,11,Payments,34,Payoneer,2,PayPal,4,PDF,10,Personalization,1,PhotoBox,1,Photography,10,Picnik,1,Pinterest,2,PIPA,2,Piracy,3,PlayStation,6,PlayStation 4,4,Pocophone,2,Pod2g,2,Podcasts,2,Powerpoint,5,PP,2,Printers,12,Privacy,185,Programming,59,Projectors,4,PS4,4,PUBG,1,Python,2,QMobile,1,QMobile Noir,1,RAM,2,Redsn0w,23,Remote Access,9,Root Android,37,Rovio Mobile,4,S-Voice,2,Safari,46,Samsung,58,Samsung Galaxy,30,Schemer,1,Search Engine,84,Search Engine Marketing,82,Search Engine Results,57,Seas0nPass,2,Secure Socket Layer,3,Security,214,Selfie,1,SEM,86,SEO,157,SEO Tools,16,SERP,2,Server,18,Shopping,129,Signage,3,Sileo,4,SIM Card,4,Siri,12,SkyDrive,3,Skype,5,SlideShare,1,Small Business,541,Smart TV,6,Smart Watch,9,Smartphones,720,SMM,12,SMO,16,Sn0wbreeze,5,SnapChat,5,Social Media,157,Social Media Marketing,113,Social Media Optimization,73,Social Media Tools,12,Social Networking,204,Software,438,Sony,19,Sony Ericsson,5,Sony VAIO,1,Sony Xperia,3,SOPA,2,Speakers,3,Sprint,2,Spyware,4,SSD,16,SSL,2,Startups,389,Statistics,23,Stock,3,Stock Photography,6,Stock Photos,7,Storage,26,Store,58,Swift,12,Swype,1,Symbian,8,T-Mobile,4,Tablets,605,TaiG,5,TechGlobeX,3,TechGlobeX.net,1,Technology,389,Telephone,1,Television,10,Templates,6,TinyUmbrella,2,Tools,280,Torrent,4,Toshiba,2,Toshiba Satellite,1,TuneUp Utilities,1,TV,15,tvOS,74,Twitter,20,TypePad,3,Ubuntu,6,Ultrasn0w,1,Unlock,43,USB Debugging,2,uTorrent,5,Verizon,4,Video Marketing,20,Video Optimization,27,Videos,63,Vimeo,1,Virtualization,13,Virus,10,Visual Studio,3,Vlogging,3,Vlogs,3,Vodafone,2,Voice Call,22,VoIP,16,VPN,30,Wallpapers,1,Walmart,2,watchOS,86,Wearables,19,Web,277,Web Browser,31,Web Browser Plugins,5,Web Design,49,Web Development,86,Web Domains,16,Web Hosting,39,Web Servers,22,Western Digital,1,WhatsApp,8,Whited00r,1,WiFi,8,WiFi Calling,6,WiFi Hotspots,6,Windows,174,Windows 10,22,Windows 10 Enterprise,2,Windows 10 Mobile,1,Windows 10 Pro,2,Windows 10 Server,3,Windows 11,3,Windows 11 Enterprise,1,Windows 7,33,Windows 8,48,Windows 8 Pro,3,Windows 8 RT,3,Windows 8.1,6,Windows 8.1 Enterprise,1,Windows 9,4,Windows Apps,4,Windows Live,3,Windows Live Essentials,5,Windows Live Messenger,6,Windows Media Center,1,Windows Mobile,19,Windows Phone,47,Windows Phone 10,1,Windows Phone 7,10,Windows Phone 7.5,5,Windows Phone 8,9,Windows Phone 8.1,1,Windows Phone Apps,1,Windows Phone Mango,3,Windows Phone SDK,1,Windows Server,8,Windows Server 2012,2,Windows Server 2016,2,Windows Server 2019,1,Windows Server 2022,1,Windows Server 2025,1,Windows Server 8,1,Windows Vista,5,Windows XP,6,Wireless,4,Wordpress,54,Wordpress Plugins,6,Wordpress Themes,9,WWDC,80,Xbox,6,Xbox 360,6,Xbox One,3,Xcode,86,Xiaomi,8,Yahoo,15,Yalu,3,YouTube,19,Zong,1,ZTE,1,Zune,2,Zynga,1,
ltr
item
TechGlobeX: Baidu SEO in China Best Practices to Increase Chinese Web Traffic
Baidu SEO in China Best Practices to Increase Chinese Web Traffic
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidTYy0LzTw8ErIIiZrc4BB4bygLSlNNFT7gd-pexze4oy-baAE6cWlvFF2GUGvjH2ex3JPYdcxGzIPvDOegWV_EDVwxx3Uf_JC75zWAmp5Hvv72QYRswFJAM6BSGoEVfBxsRevdw6SaLaq/s16000/Best+Practices+for+Baidu+SEO+in+China.jpg
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidTYy0LzTw8ErIIiZrc4BB4bygLSlNNFT7gd-pexze4oy-baAE6cWlvFF2GUGvjH2ex3JPYdcxGzIPvDOegWV_EDVwxx3Uf_JC75zWAmp5Hvv72QYRswFJAM6BSGoEVfBxsRevdw6SaLaq/s72-c/Best+Practices+for+Baidu+SEO+in+China.jpg
TechGlobeX
https://www.techglobex.net/2020/09/baidu-seo-in-china.html
https://www.techglobex.net/
https://www.techglobex.net/
https://www.techglobex.net/2020/09/baidu-seo-in-china.html
true
6015647009126982431
UTF-8
Loaded All Posts Not Found Any Posts VIEW ALL Read More Reply Cancel Reply Delete By Home PAGES POSTS View All RELATED ARTICLES: TOPIC ARCHIVE SEARCH ALL POSTS Not Found Any Post Match With Your Request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Just Now 1 Minute Ago $$1$$ minutes ago 1 Hour Ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago More Than 5 Weeks Ago Followers Follow THIS PREMIUM CONTENT IS LOCKED STEP 1: Share To A Social Network STEP 2: Click The Link On Your Social Network Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy Table of Content