Mobile apps come in all shapes and sizes, and the overwhelming number of available applications is growing by the day. For instance, app us...
Mobile apps come in all shapes and sizes, and the overwhelming number of available applications is growing by the day. For instance, app usage statistics show that Google Play Store alone offers around 2.5 million apps. With more than 2.7 billion smartphone users in the world, it is easy to see that this promising market provides plenty of opportunities.
Nonetheless, the competitive and crowded market makes it difficult to stand out from the rest. For that reason, we decided to take a closer look at the dominant trends in the world of mobile apps for 2020 and beyond.
First of all, the world of mobile apps knows no limits. In other words, you can let your creativity run loose when designing an application for a mobile device. At the same time, it is essential to consider some of the rules and guidelines we will explain in this guide. By doing so, you will be one the step closer to creating an excellent app, a product that will attract the attention of your target audience.
That said, your customers will determine the type of the app. Some of the giants of the tech world, such as Facebook, Instagram, or YouTube, could serve as an example. Likewise, you could take a peek at the design of emerging platforms, such as TikTok, Spotify, or Netflix.
Either way, it is crucial to design an application that will offer fluidity, usability, and convenience. To achieve this goal, let’s take a look at the trends you should follow in 2020.
Therefore, pay attention to the branding of the product. Make sure to tell a story through the graphics and visuals. For instance, simplicity is one of the dominant trends when it comes to the design of mobile apps.
For instance, card layouts are a popular feature. The same applies to the so-called Dark Mode. In 2019, the dark-colored modes spread like wildfire. Even though it has its ups and downs, this feature could offer better readability. So, try to include it as a built-in option.
Therefore, we should see a dramatic decrease in latency as well as an improved traffic capacity. In simple terms, more bits per Hz will result in enhanced user experience for all smartphone owners.
When it comes to mobile apps, it is vital to integrate them with all sorts of wearables that are available in the market. In other words, try to provide ways for an effortless fusion of smartphones and wearables.
The likes of Siri or Alexa are helping us automate and streamline our daily activities. With the rise of IoT, mobile apps will be able to predict our needs.
Advanced analytics is already becoming a norm in the world of big data, and mobile apps could benefit from the advancements in this field as well.
So jump on the bandwagon as soon as possible. If you apply some of the guidelines we listed here, your app could attract the attention of the target audience.
Nonetheless, the competitive and crowded market makes it difficult to stand out from the rest. For that reason, we decided to take a closer look at the dominant trends in the world of mobile apps for 2020 and beyond.
Types of Mobile Apps
When it comes to app usage statistics, we should also mention that this sector could generate as much as $189 billion in revenue in 2020. That said, it doesn’t take a rocket scientist to see that the software for smartphones can provide you with lucrative returns. But what type of app should you create?First of all, the world of mobile apps knows no limits. In other words, you can let your creativity run loose when designing an application for a mobile device. At the same time, it is essential to consider some of the rules and guidelines we will explain in this guide. By doing so, you will be one the step closer to creating an excellent app, a product that will attract the attention of your target audience.
That said, your customers will determine the type of the app. Some of the giants of the tech world, such as Facebook, Instagram, or YouTube, could serve as an example. Likewise, you could take a peek at the design of emerging platforms, such as TikTok, Spotify, or Netflix.
Either way, it is crucial to design an application that will offer fluidity, usability, and convenience. To achieve this goal, let’s take a look at the trends you should follow in 2020.
Top 3 Dominant Mobile App Design Trends You Should Follow
With the help of mobile apps, we can do all sorts of things. From hailing a cab and watching the news to ordering food and chatting with friends, mobile apps have it all. Yet, only the most successful apps will become viral and reach millions of clients. Here are the elements that could get you closer to this goal.1. Be Unique and Eye-Catching
The importance of an attention-grabbing logo cannot be stressed enough! For example, app usage statistics show that 21% of millennials will delete the app if they don’t like the logo.Therefore, pay attention to the branding of the product. Make sure to tell a story through the graphics and visuals. For instance, simplicity is one of the dominant trends when it comes to the design of mobile apps.
2. Minimize Safety Risks
Every self-respecting dev knows that extensive testing is a must! In other words, your piece of software should implement the latest security standards. By doing so, you could prevent intrusions and protect sensitive data. With the rise of e-commerce, the issue of cybersecurity in the mobile world is becoming a top priority.3. Maximize Convenience and Ease of Use
An intuitive application can help you get the most out of your phone. Thus, app developers should focus on creating fluid and streamlined software.For instance, card layouts are a popular feature. The same applies to the so-called Dark Mode. In 2019, the dark-colored modes spread like wildfire. Even though it has its ups and downs, this feature could offer better readability. So, try to include it as a built-in option.
Top 3 Mobile App Trending Features You Should Consider
If you are eager to tap into the promising market of mobile apps, here are some extra elements which you should keep in mind.4. 5G Network
The introduction of the 5G framework will have an impact on the mobile apps as well. To be precise, experts claim that the new technology should be 100 times faster than 4G.Therefore, we should see a dramatic decrease in latency as well as an improved traffic capacity. In simple terms, more bits per Hz will result in enhanced user experience for all smartphone owners.
5. Wearable Devices
Trackers, fitness bands, and smartwatches are growing in popularity as we speak. As such, this segment provides investors and business owners with staggering potential.When it comes to mobile apps, it is vital to integrate them with all sorts of wearables that are available in the market. In other words, try to provide ways for an effortless fusion of smartphones and wearables.
6. Augmented Reality (AR) and Artificial Intelligence (AI)
Last but not least, we should also mention the rise of artificial intelligence and augmented reality. Both of these technologies are already having an impact on our daily lives. Of course, this trend will continue in 2020 and beyond.The likes of Siri or Alexa are helping us automate and streamline our daily activities. With the rise of IoT, mobile apps will be able to predict our needs.
Advanced analytics is already becoming a norm in the world of big data, and mobile apps could benefit from the advancements in this field as well.
Final Thoughts
The app usage statistics say that the total number of downloaded apps in 2019 was around 194 billion. In the upcoming years, the staggering growth of app usage should continue to grow. As a result, it will become even more challenging to cut through the noise.So jump on the bandwagon as soon as possible. If you apply some of the guidelines we listed here, your app could attract the attention of the target audience.
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