Technology is your lifeguard when you jump into the small business pool. Whether you opt for accounting software or a strategic planning tool – tech allows you to stand against the big giants.
Fortunately, there is a broad spectrum of online tools available at our disposal these days. You must keenly observe the market to lay hands on the best ones. According to CompTIA, the global technology industry will reach $5 billion in 2021. This means we will have more online tools to enhance our small ventures by the end of this year.
Top 6 Best Online Tools for Small Business Management
For now, we have rounded up a list of the six best online tools a small business can use.
1. Wix Website Builder
If your small business needs a website with a basic framework, Wix is the best place to kickstart this mission. It combines a full suite of business management tools with designer-built templates. The company is constantly launching new features such as online scheduling and ordering, tailored for professional users.
Its ecommerce website builder is a robust solution for a budding business. You can list and sell your products. Plus, you can also receive online payments through your site.
On top of this, Wix also has marketing tools to help small businesses grow. Among these, there is a live chat feature enabling instant communication with the customers. There are also subscription forms and an integrated email marketing portal.
Its customization and optimization capabilities are a cherry on the top. If you want a small business website with a professional touch, Wix is definitely the place to be.
2. Wrike Project Management
Wrike is a project management software that lets you accomplish more tasks faster and with less stress. There is no need to switch between folders and browsers. Its advanced task manager gives you a complete set of features to manage work in one place.
Plus, it is the ultimate tool for online task collaboration. You can have live discussions and edit tasks with your teammates at the same time. It also has a task timer to track, log, and report the hours you spend working. You can also customize the time reports if you wish to show them to the client for billing.
It keeps track of the deadlines and notifies the member responsible for a particular task. Its mobile app allows the users to stay on their schedule as they receive notifications on the go.
3. Freshbooks Accounting Software
It is not easy to find accounting software with a complete package of accounting capabilities. Freshbooks is ideal online accounting software for a small business due to its rich features.
It is easy to use with features such as:
• Time tracking
• Seamless online payments
• Great customer service
• Organizing expenses
• Producing financial reports
It brings the most accessible account management solutions for small business owners. One of the features that have proven to be highly helpful for small companies is effective invoicing. It offers free invoice templates that you can customize and send to your clients.
Besides customizing, you can also send payment reminders and due dates to the clients who haven’t paid yet. Thus, Freshbooks brings an all-in-one solution for your accounting woes. You won’t have to put yourself to misery when clients don’t pay. The software will handle the chore for you.
4. Skype Video Conferencing
Owned by Microsoft, Skype is the leading software for VOIP in calling. The aim is to keep the team connected, no matter where work takes them. The entrepreneurs can connect with chat and share their screens for fast-paced decision-making.
Its premium features include the ability to make calls to the landline and cell phones. The developers have tweaked its interface over the years. Now, it is a simple and clean space with visible Calls-to-action (CTAs).
The software is free. However, you have to pay if you want to access Skype for Business. Generally, this app is an excellent communication tool for small business owners. Perhaps, you can’t get experts at your site. But, you can always expose your team to their knowledge by conducting a meeting on Skype.
5. Zoho Recruit for Applicant Tracking
Zoho Recruit is a special applicant tracking software that aligns well with other Zoho products. It brings a solid solution for in-house recruiters and staffing companies. A small business can spot, track, analyze, and hire the best candidates without juggling across different media forums.
It offers an immersive dashboard to input and monitors online social activities. You can examine what your job candidates are posting on social media. Another feature that stands out about this software is its integration with a few top performance management systems. This gives you an oversight of who came to your company and what HR policies did they follow.
Despite all competitors in this domain, Zoho stands out because of its enhanced layout and user experience.
6. Hootsuite for Social Media Management
You can use Hootsuite to monitor social media streams that monitor hashtags, conversations, comments, and keywords. It gives you the ability to analyze millions of real-time online conversations within a jiffy.
It helps to protect your reputation and maintain a competitive edge in the social landscape. You can manage multiple social networks and schedule posts for each. You can also track which posts are generating the most clicks and then devise your other strategy accordingly.
Hootsuite offers several plans. You must study each of them closely and decide upon the one that will fulfill your needs.
Conclusion:
Running a small business is an uphill battle. You are constantly racing and trying to stop yourself from going down the drain.
It is essential to get the best gear in your armor. Once you know how to use each of the listed software at its optimal capacity, you can then introduce new growth strategies in your venture.
We hope this blog will help you to plan your next corporate move. If you feel there is essential software that we failed to mention, please tell us in the comments!
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