Top 5 Best Free Online Business Tools for Entrepreneurs

It is common knowledge that nowadays, most part of the business takes place online. There are various tools and ways in which company owner...

It is common knowledge that nowadays, most part of the business takes place online. There are various tools and ways in which company owners can develop and gain new customers and provide instant access to their products and services. That is why the choice of business online tools is huge. They can help in marketing and advertising campaigns, measure the traffic on the website, outline customers’ online habits and needs, or facilitate sending newsletters. In this article, we list 5 top free online tools that can facilitate your business and bring huge profits.

Top 5 Best Free Online Business Tools for Entrepreneurs

1. Google Trends and Analytics

Some of the basic, and at the same time most useful online business development tools are created by Google. Google Trends and Google Analytics make it easy to track the webpage traffic, analyze the SEO-friendliness of the content and identify some parameters of the users, such as gender, age, location, time spent on the site, and the so-called conversion rate. It is a value that indicates how many people took some actions on your website, for example, they subscribed to the newsletter, left a comment, or completed a questionnaire. It helps business owners to predict the visitors’ behavior and adjust the content to their needs. Both tools are simple to use but advanced in their results and analyses.

2. FreshMail

FreshMail is a tool that facilitates the newsletter-sending process. No newsletter is sent manually – it is a fully automated process, but to complete it, you need to make use of a newsletter tool. FreshMail lets you establish your own email domain, most often with the brand name in the second part of the address, and automates the newsletter sending process. All you need to do is to set the target day and time when you want to send emails to your subscribers and create a mailing list. This way, you can save a lot of time and effort and devote it to other parts of your business. A newsletter can be a creative and enjoyable way to gain new customers or fans. If you want to know how to prepare a top newsletter, read this article.

3. Google Ads – Keyword Planner

Every person who runs a business online and is interested in content marketing knows that keywords are the basis of the webpage content. Why? They are tracked by Google or other search engines, that base site positioning on the number and relevance of the keywords. Google Keyword Planner can help you check which keywords are the top ones and how your site rates in this field. You can also find some top content and keyword tips online on platforms like MOZ, etc.

4. Jira

Jira is a platform that can be really useful for co-working on projects and tracking work time. If you employ or cooperate with some people, it can be an excellent tool to organize the work and boost the development of your company. Especially if everybody works remotely, Jira can be helpful in managing projects and tasks. However, this platform may seem complicated at first glance, so it’s useful to take some courses or instructions on how to use it. You can find a sample guide here.

5. Zoom

When face-to-face meetings are not possible due to remote work, Zoom can be useful in maintaining contact and connections inside and outside your business. It’s a free platform that allows 40-minute online meeting sessions and conferences. Apart from connecting via camera and microphone, Zoom has a screen sharing function, so you can present some data or slides without actually sending them to your co-workers. There’s also an option of an open chat where you can share ideas or attach files. The drawback of Zoom, however, is the fact that the conversation disappears once a meeting ends. It’s therefore needed to copy the content into a text editor if you want to save it.

Conclusion:

Running a business has never been easier thanks to various tools and applications which accelerate the company development and – what’s even more important – let us save time to do some other essential things. So, if you still haven’t moved your business online, try out the platforms mentioned above and see how they work and how easy it is now to develop your business on the internet.