How Businesses Are Using Social Media to Boost Store Sales

In our “Age of Social Media”, consumers are undeniably relying more and more on the likes of Facebook and Instagram Marketing to guide their purchasing decisions. Yet despite this, a shockingly high proportion of retailers are left behind; unable to enjoy the fruits of this digital era.

Using Social Media to Boost Store Sales

How Businesses Are Using Social Media to Boost Store Sales

Numerous studies have highlighted social media’s potential to drive footfall and boost sales. Social media marketing has also been linked to brand awareness, with an increasing amount of consumers discovering brands through influencer recommendations and peer referrals. There has also shown to be a direct correlation between social engagement and customer retention rates. In short, if leveraged correctly social media can hugely benefit retailers across all industries.

Many businesses don’t make use of social media effectively enough to have any meaningful impact on sales figures. Most will set up their profiles and post sporadically, but this simply won’t cut the mustard. With social platforms awash with millions of brands trying to grab customers’ attention, it’s all too easy to get lost in the crowd. The reality is that retailers can only truly reap the benefits of social media having put serious consideration into strategy and content.

So how can you distinguish yourself from the competition? The first step is to identify what makes your store special and to reflect these qualities in your social media output. Consistency is key. The personality of your store needs to be reflected in your social media and vice versa. There is no point of putting the time and effort into developing an amazing social media presence if it’s going to lead to customers being confused and possibly disappointed by a mismatching in-store experience.

There many inspiring examples of major brands leveraging social media to boost in-store sales. One of our favourites is Kellogg’s cereals who frequently run competitions encouraging customers to share photos of their cereals on Instagram. The Brazilian fashion chain C&A took an innovative approach by showing in-store the number of likes items had racked up their Facebook page. Some online businesses are even selling metal tin box. This increased sales by offering social validation to people considering a purchase. In other words, if a product has 1,000 likes on Facebook it must be good! These stories highlight the small ways in which social media can be used to nudge consumers closer towards parting with their hard-earned cash.

What it all boils down to is that all stores should really be looking at creative and strategic ways of using social media to attract and engage customers. Have a read through this nifty Infographic developed by Colourfast to learn how it’s done. Hopefully you will take a few useful tips from it. Enjoy!

How Businesses Are Using Social Media to Boost Store Sales - Infographic

COMMENTS


Name

25PP,2,3G,3,4G,4,Absinthe,5,Adobe Flash,3,Ads,11,Affiliate Marketing,6,AliExpress,1,Amazon,51,Amazon Phone,1,Amazon Tablet,7,AMD,5,Android,234,Android 10,2,Android 6,3,Android 7,4,Android 8,9,Android 9,4,Android APK,36,Android Apps,104,Android Auto,3,Android Games,13,Android GApps,3,Android Gingerbread,2,Android Ice Cream Sandwich,8,Android Jelly Bean,21,Android KitKat,12,Android Lollipop,10,Android Marshmallow,3,Android N,5,Android Nougat‬,5,Android O,7,Android Oreo,8,Android P,2,Android PC Suites,1,Android Pie,3,Android Q,2,Android SDK,9,Android TV,9,Android USB Drivers,2,Android Wear,10,Angry Birds,6,Anti Virus,15,App Developer,19,Apple,645,Apple CarPlay,1,Apple Pay,1,Apple Store,17,Apple TV,89,Apple Watch,39,Apps,79,ARM,1,Asus,2,ATT,7,Baidu,1,Battery,2,Bill Gates,2,Bing,13,Bitcoin,8,Bittorrent,4,BlackBerry,11,BlackBerry App,3,Blockchain,3,Blogger,32,Blogs,46,Bluetooh,6,Business,229,BuySellAds,1,Call Center,5,Camera,7,Cars,3,CCTV,1,Certifications,10,China Mobile,3,Chrome,25,Chrome OS,6,ChromeBook,2,ChromeBox,2,Chromium,4,CISPA,1,Cloud,30,CMS,6,Communication,12,Computer,52,Cortana,1,Credit Cards,5,CRM,9,Cryptocurrency,8,Currency,8,Cyberbullying,2,Cydia,43,Cydia Apps,10,Cydia Tweaks,10,Debit Cards,4,Developers,29,Digital Camera,8,Digital Marketing,260,Digital Signage,2,Disqus,1,DMCA,1,Doodle,1,DOS,1,Downgrade,14,Dropbox,1,Drupal,3,Earn Money Online,41,EarPods,1,eCommerce,27,Electra,6,Electronic Arts,1,Emulator,4,Encryption,1,Entrepreneurs,41,eReader,4,eSignature,1,Ethereum,1,Evasi0n,16,eWallet,4,Facebook,128,Facebook Ads,11,Facebook Apps,19,Facebook Credits,4,Facebook Developers,3,Facebook Like,8,Facebook Marketing,12,Facebook Messenger,5,Facebook Pages,9,Facebook Photos,2,Facebook Stocks,2,FacePAD,1,FaceTime,2,FileSonic,2,Firefox Add-Ons,2,Firefox OS,2,Fitbit,1,Foursquare,1,FP,6,Framaroot,4,Free Stuff,28,Gadgets,151,Galaxy Nexus,2,Galaxy S-Voice,2,Game of Thrones,1,Games,50,Gaming Console,11,Gaming Laptops,9,GApps,2,GearBest,6,Gifts,6,Gmail,10,Google,242,Google +1,10,Google Ads,5,Google Adsense,3,Google Adwords,4,Google Analytics,1,Google Apps,11,Google Earth,2,Google Fit,2,Google Glass,8,Google IO Conference,4,Google Map,7,Google Music,2,Google Nexus,13,Google Nexus Player,1,Google Panda,1,Google Penguins,1,Google Play Edition,1,Google Play Store,16,Google Plus,17,Google Plus Pages,6,Google Search,28,Google TV,5,Google Voice,6,Google Wallet,1,Google+,16,Google+ App,1,Google+ Pages,6,Graphic Design,5,GreenPois0n,28,Groupon,6,GSM,3,Guest Posts,10,h3lix,2,Hack,82,Hackintosh,4,Hard Disk,12,Hard Drive,15,HDD,14,Headsets,4,HealthVault,1,Home Automation,13,Honor,1,Hootsuite,1,Hostgator,1,Hotspot Shield,1,HP,2,HTC,16,HTC One,6,HTML5,15,HTTPS,3,Huawei,3,Huawei Honor,2,Hyper-V,3,IBM,2,iCloud,22,iGoogle,2,iMac,9,Infographic,183,Instagram,6,Intel,7,Internet,256,Internet Explorer,18,Internet IPOs,1,Internet Marketing,73,Internet Protocols,3,iOS,387,iOS 10,21,iOS 11,28,iOS 12,18,iOS 13,6,iOS 4,1,iOS 5,17,iOS 5.0.1,5,iOS 5.1,9,iOS 5.1.1,12,iOS 5.2,1,iOS 5.2.1,1,iOS 6,73,iOS 6.0.1,13,iOS 6.0.2,5,iOS 6.1,21,iOS 6.1.1,3,iOS 6.1.2,4,iOS 6.1.3,7,iOS 6.1.4,4,iOS 6.1.5,2,iOS 6.1.6,2,iOS 7,59,iOS 7.0.1,2,iOS 7.0.2,2,iOS 7.0.3,1,iOS 7.0.4,2,iOS 7.0.5,1,iOS 7.0.6,5,iOS 7.1,25,iOS 7.1.1,6,iOS 7.1.2,6,iOS 8,60,iOS 8.0.1,5,iOS 8.0.2,5,iOS 8.1,12,iOS 8.1.1,2,iOS 8.1.2,1,iOS 8.1.3,1,iOS 8.2,6,iOS 8.3,5,iOS 8.4,10,iOS 8.4.1,4,iOS 9,33,iOS 9.0.1,1,iOS 9.0.2,1,iOS 9.1,6,iOS 9.2,2,iOS 9.2.1,2,iOS 9.3,3,iOS 9.3.1,2,iOS 9.3.2,4,iOS 9.3.3,4,iOS 9.3.4,2,iOS 9.3.5,2,iOS Apps,67,iOS Beta,13,iOS Games,13,IP,3,iPad,368,iPad 2,54,iPad 3,47,iPad 3G,1,iPad 4,9,iPad Air,3,iPad Apps,28,iPad Mini,29,iPad Mini 2,2,iPad Siri,4,iPadOS,7,iPhone,424,iPhone 3G,52,iPhone 3GS,6,iPhone 4,63,iPhone 4S,67,iPhone 5,33,iPhone 5C,4,iPhone 5S,14,iPhone 6,31,iPhone 6 Plus,9,iPhone 7,2,iPhone Apps,28,iPhone Siri,7,IPO,3,iPod,205,iPod 4G,2,iPod 5G,1,iPod Apps,15,iPod Classic,1,iPod Nano,7,iPod Shuffle,5,iPod Siri,5,iPod Touch,210,IPv4,1,IPv5,1,IPv6,1,iShower,1,iShower Speaker,1,IT,2,iTunes,193,Jailbreak,129,Jailbreak Tools,37,Jitterbug Touch,1,Joomla,5,Kaspersky,1,Keyboards,2,Keylogger,2,Kindle,9,Kindle Fire,3,Kingo,2,KingRoot,1,Laptop,58,Lasers,1,Launchers,3,Lava,1,LCD,2,Legal,5,Lenovo,2,Lenovo ThinkPad,1,LG,9,LiberiOS,2,Lightning Cables,1,Link Building,4,LinkedIn,4,Linux,13,Lockerz,1,Logitech,1,Lync Desk Phones,1,Mac,194,Mac Mini,3,Mac OS X,203,MacBook,3,MacBook Air,10,MacBook Pro,10,Macintosh,4,macOS,66,macOS 10.12,9,macOS 10.13,9,macOS 10.14,8,macOS 10.15,2,macOS Beta,3,macOS Catalina,3,macOS High Sierra,9,macOS Mojave,8,macOS Server,3,macOS Sierra,9,Magento,1,Mambo,3,Maps,9,Mark Zuckerberg,2,Marketing,71,Marketplace,1,Meego,2,Megaupload,1,Meizu,1,Micromax,1,Microsoft,199,Microsoft Office,34,Microsoft SharePoint,1,Microsoft Surface,3,Microsoft Surface Pro,2,MIUI,3,Mobile,721,Mobile App Developers,18,Mobile Apps,181,Mobile Broadband,1,Mobile OS,29,Mortgage,1,Moto X,1,Motorola,6,Mouse,2,Movies,1,Mozilla Firefox,16,Music,10,MySpace,2,Nasdaq,1,Net Meeting,1,Nexus,7,NFC,1,Nikon,1,Nintendo,3,Nintendo 3DS,2,Nokia,31,Nokia Belle,2,Nokia Lumia,8,Nokia Normandy,1,Nokia Store,2,Nokia X,6,Notebook,1,Nuance,1,Office 2010,8,Office 2013,2,Office 2016,11,Office 365,7,Open Graph,1,Open Source,1,Opensn0w,1,Opera,6,Opera Mini,2,Operating System,70,Oppo,1,Oracle,2,Orkut,1,OS,47,OS X 10.10,65,OS X 10.10.1,6,OS X 10.10.2,9,OS X 10.10.3,10,OS X 10.10.4,6,OS X 10.10.5,4,OS X 10.11,25,OS X 10.11.1,3,OS X 10.11.2,2,OS X 10.11.3,2,OS X 10.11.4,2,OS X 10.11.5,3,OS X 10.11.6,2,OS X 10.8,2,OS X 10.9,37,OS X 10.9.1,2,OS X 10.9.2,5,OS X 10.9.3,12,OS X 10.9.4,7,OS X 10.9.5,5,OS X El Capitan,23,OS X Mavericks,40,OS X Mountain Lion,17,OS X SDK,9,OS X Server,48,OS X Server 3,5,OS X Server 4,15,OS X Server 5,9,OS X Yosemite,60,Outlook,8,Ovi,2,Ovi Store,1,P0sixspwn,1,P2P,1,PageRank,2,Pangu,11,Payments,10,PayPal,3,PDF,7,Personalization,1,PhotoBox,1,Photography,6,Picnik,1,Pinterest,2,PIPA,2,Piracy,3,PlayStation,6,PlayStation 4,4,Pocophone,2,Pod2g,2,Podcasts,1,Powerpoint,2,PP,2,Printers,7,Privacy,55,Programming,19,Projectors,1,PS4,4,Python,1,QMobile,1,QMobile Noir,1,RAM,2,Redsn0w,23,Remote Access,5,Root Android,36,Rovio Mobile,4,S-Voice,2,Safari,34,Samsung,58,Samsung Galaxy,30,Schemer,1,Search Engine,59,Search Engine Marketing,46,Search Engine Results,35,Seas0nPass,2,Secure Socket Layer,3,Security,81,Selfie,1,SEM,40,SEO,94,SEO Tools,11,SERP,2,Server,10,Shopping,44,Signage,1,Sileo,1,SIM Card,2,Siri,12,SkyDrive,3,Skype,5,SlideShare,1,Small Business,208,Smart TV,4,Smart Watch,6,Smartphones,675,SMM,6,SMO,12,Sn0wbreeze,5,SnapChat,3,Social Media,104,Social Media Marketing,65,Social Media Optimization,49,Social Media Tools,9,Social Networking,163,Software,205,Sony,19,Sony Ericsson,5,Sony VAIO,1,Sony Xperia,3,SOPA,2,Speakers,3,Sprint,2,Spyware,2,SSD,14,SSL,2,Startups,70,Statistics,23,Stock,3,Stock Photography,2,Stock Photos,2,Storage,26,Store,30,Swift,10,Swype,1,Symbian,8,T-Mobile,4,Tablets,565,TaiG,5,TechGlobeX,3,TechGlobeX.net,1,Technology,198,Telephone,1,Television,8,Templates,3,TinyUmbrella,2,Tools,100,Torrent,3,Toshiba,2,Toshiba Satellite,1,TuneUp Utilities,1,TV,10,tvOS,34,Twitter,17,TypePad,3,Ubuntu,6,Ultrasn0w,1,Unlock,43,USB Debugging,2,uTorrent,4,Verizon,4,Video Marketing,7,Video Optimization,8,Videos,36,Virtualization,9,Virus,7,Visual Studio,3,Vlogging,3,Vlogs,3,Vodafone,2,Voice Call,17,VoIP,12,VPN,10,Walmart,2,watchOS,33,Wearables,13,Web,119,Web Browser,26,Web Browser Plugins,3,Web Design,25,Web Development,44,Web Domains,15,Web Hosting,30,Web Servers,17,Western Digital,1,WhatsApp,5,Whited00r,1,WiFi,3,WiFi Calling,1,WiFi Hotspots,3,Windows,161,Windows 10,19,Windows 10 Enterprise,2,Windows 10 Mobile,1,Windows 10 Pro,2,Windows 10 Server,3,Windows 7,33,Windows 8,48,Windows 8 Pro,3,Windows 8 RT,3,Windows 8.1,6,Windows 8.1 Enterprise,1,Windows 9,4,Windows Apps,4,Windows Live,3,Windows Live Essentials,5,Windows Live Messenger,6,Windows Media Center,1,Windows Mobile,19,Windows Phone,47,Windows Phone 10,1,Windows Phone 7,10,Windows Phone 7.5,5,Windows Phone 8,9,Windows Phone 8.1,1,Windows Phone Apps,1,Windows Phone Mango,3,Windows Phone SDK,1,Windows Server,5,Windows Server 2012,2,Windows Server 2016,2,Windows Server 2019,1,Windows Server 8,1,Windows Vista,5,Windows XP,6,Wireless,4,Wordpress,45,Wordpress Plugins,4,Wordpress Themes,5,WWDC,52,Xbox,6,Xbox 360,6,Xbox One,3,Xcode,80,Xiaomi,8,Yahoo,10,Yalu,3,YouTube,12,Zong,1,ZTE,1,Zune,2,Zynga,1,
ltr
item
TechGlobeX: How Businesses Are Using Social Media to Boost Store Sales
How Businesses Are Using Social Media to Boost Store Sales
https://1.bp.blogspot.com/-z5yRYHUi06k/XcaQl19M8BI/AAAAAAAAP5k/j4GRjbpGqmYwrDz4i243RhZo8UxJVstogCLcBGAsYHQ/s1600/Using%2BSocial%2BMedia%2Bto%2BBoost%2BStore%2BSales.jpg
https://1.bp.blogspot.com/-z5yRYHUi06k/XcaQl19M8BI/AAAAAAAAP5k/j4GRjbpGqmYwrDz4i243RhZo8UxJVstogCLcBGAsYHQ/s72-c/Using%2BSocial%2BMedia%2Bto%2BBoost%2BStore%2BSales.jpg
TechGlobeX
https://www.techglobex.net/2019/11/social-media-to-boost-sales.html
https://www.techglobex.net/
https://www.techglobex.net/
https://www.techglobex.net/2019/11/social-media-to-boost-sales.html
true
6015647009126982431
UTF-8
Loaded All Posts Not Found Any Posts VIEW ALL Read More Reply Cancel Reply Delete By Home PAGES POSTS View All RELATED ARTICLES: TOPIC ARCHIVE SEARCH ALL POSTS Not Found Any Post Match With Your Request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Just Now 1 Minute Ago $$1$$ minutes ago 1 Hour Ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago More Than 5 Weeks Ago Followers Follow THIS PREMIUM CONTENT IS LOCKED STEP 1: Share To A Social Network STEP 2: Click The Link On Your Social Network Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy Table of Content